Communication over the next few days will be intermittent for Work Industries as we travel to Winnipeg to celebrate the 80th birthday of Joan Sherrett. Tomorrow, November 10th, over the weekend and Monday, November 13th, we may be patchy on prompt replies. Regular...
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+ Free advice and other musings
Zee Germans of Web 2.0: Gemeinschaft and Gesellschaft
by James Sherrett | Oct 31, 2006 | Harebrained Ideas
On and off for the last few weeks I’ve been thinking about two big German words that I used to know for a short time in university, forgot, then recently rediscovered: Gemeinschaft and Gesellschaft. Longer definitions than this are advised if you want to be able...
Northern Voice 2007: Be there!
by James Sherrett | Oct 31, 2006 | Events
Interpret this as you will: blind nepotism or an authetic endorsement. Northern Voice is on for 2007 and I’m excited about it. A bunch of good folks I know are organizing and I want to support them. I attended Northern Voice 2006 and Northern Voice 2005 and both...
Think Salmon at Social Tech Brewing
by James Sherrett | Oct 26, 2006 | Client Work, Work
Just a quick note to thank the folks at Social Tech Brewing for last night’s gathering where I presented our experience developing and launching Think Salmon. To the organizers, thanks for letting me present and running a fun event. To the attendees, thanks for...
5 HTML tags for successful web copywriting
by James Sherrett | Oct 11, 2006 | Web Content
To some of you, the following post will be classified as Dead Simple. To others, I hope it can be classified as Very Helpful. One of the things we often do for clients is teach them how to write for the web. Beyond the style and tone that’s suitable for the web,...
Aquent update: me, my big mouth and our conversations
by James Sherrett | Oct 10, 2006 | Online Communities
Late last week I received a phone call from Mark at Aquent’s Vancouver office. He was very pleasant on the phone and told me a story about how my post on Aquent (Aquent whiffs on making connections) had travelled through the email inboxes of a number of folks at...
Why I don’t subscribe to the Saturday Globe and Mail
by James Sherrett | Oct 7, 2006 | Harebrained Ideas
Every now and then I get asked to subscribe to the Globe and Mail. And I’m interested in subscribing, but, well, it’s like this. I like the Globe and Mail. I read it almost every Saturday. I walk down to the corner store or make a trip to shop somewhere to...
Aquent whiffs on making connections
by James Sherrett | Sep 29, 2006 | Online Communities
Aquent is a made-up word and an online talent agency. They introduce people looking for work to people looking for workers, and take a cut of the action. Or, in their own words: Aquent is a professional services firm that specializes in helping companies all over the...
How I learned that marketing is a practice of faith not reason
by James Sherrett | Sep 28, 2006 | Harebrained Ideas, Speaking, Work
Tuesday night I presented at the first ever CaseCamp Vancouver. So what is CaseCamp? Think of Bar Camp and shorten it and make it about marketing that uses technology, not just about technology. That’s Case Camp. Presentations are 10-minute, rapid-fire case...
How luck and timing influence success
by James Sherrett | Sep 13, 2006 | Internet Marketing Strategy
James Surowiecki has a great article in the New Yorker entitled The Fatal Flaw Myth that pierces the received wisdom of the airline manufacturing industry. I like the article because it acts also as a cautionary tale. Sometimes the patterns we think we see are only...
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