My what a large IPO you have. Facebook is hoping to raise $5 billion by selling shares this spring (some reports are saying $10 billion—not sure who’s right but $5 billion is cited more often). This is larger than Google’s 2004 IPO that raised $1.9...
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5 Blog Redesign Mistakes That Kill SEO
by Monique Sherrett | Jan 31, 2012 | Search Marketing (SEO, Paid Search), Underwire Newsletter
Make sure your web design doesn't paint you into an SEO corner! Please check out our guest post today on Wordstream.com about web design and SEO: 5 Blog Redesign Mistakes That Kill SEO. In the post, we outline 5 common web design mistakes that kill search engine...
47% of People Who Post on a Brand’s Facebook Page Expect a Response Within 24 Hours
by Monique Sherrett | Jan 27, 2012 | Online Marketing Tips
More specifically, according to a new report from the CMO Council (PDF) when respondents were asked about customer service online. One-third of respondents (33%) said they will post on a brand’s Facebook page when they need to communicate with the brand (while...
The Evolution of Google Search Results, and what you need to know
by Monique Sherrett | Jan 24, 2012 | Search Marketing (SEO, Paid Search)
Google Search Results have changed significantly over the last 3 months, and if you haven’t been following along, here’s what you need to know. Google has made a ton of changes to how search results are displayed. These are big changes. Imagine that Google...
Do You Advertise on Google? Here’s the Competition.
by Monique Sherrett | Jan 23, 2012 | Search Marketing (SEO, Paid Search)
Wordstream has a great infographic this morning on “What Industries Contributed to Google’s $37.9 Billion in 2011 Revenues?” If you’re running PPC campaigns on Google Adwords, then you might want to check this out because 96% of that $37.9...
Clay Shirky at TED on Why SOPA Is a Bad Idea
by Monique Sherrett | Jan 21, 2012 | Harebrained Ideas
Clay Shirky stopped by the TED offices to chat about “Why SOPA is a bad idea.” 100% totally worth watching. Shirky offers a great explanation, with metaphors that help SOPA and PIPA make sense, and a quick history of how we got into this copyright...
What Happened to the Internet? SOPA/PIPA Blackouts Planned
by Monique Sherrett | Jan 17, 2012 | Harebrained Ideas
UPDATE: Great success! SOPA and PIPA were dropped by Congress (for now). See the numbers ... http://www.sopastrike.com/numbers SOPA and PIPA Blackouts are planned across the web tomorrow in protest of the two acts before the US House of Representatives and the US...
Storytelling for Business: Do You Have a Story to Tell?
by Monique Sherrett | Jan 12, 2012 | Online Marketing Tips
Corporate storytelling is no small feat. But telling the company story is key to online success. The internet is a giant web of conversations. It’s people talking to people, and the most engaging conversations tell stories. We know this yet when we sit down to...
About Monique Sherrett
by Monique Sherrett | Jan 5, 2012 |
Online marketing consultant, lit blogger, adjunct professor at Simon Fraser University and social media enthusiast. Find Me On Google+ LinkedIn Twitter (personal account @somisguided) Flickr Photos SlideShare: guest speaking Find Boxcar Marketing on Social Media...
Top 5 Articles of 2011
by Monique Sherrett | Dec 30, 2011 | Monique's Pick
Looking for some marketing articles to read before the end of the new year? Here are the top articles on Boxcar Marketing according to most viewed. 1. How to Manage Your Facebook Business Page Tips on managing a Facebook Page efficiently. 2. Graphical User Interface...
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