The Boxcar Marketing RSS feed is run through Feedburner.com, which allows readers to subscribe by RSS or email, which is super handy. For an unspecified period of time, those of you using Google Reader were unable to click on the blog post title without getting an...
How do digital sales affect how books are published and promoted? My day job here at Boxcar Marketing is about helping companies understand what they can do on the web to promote themselves, to build their customer base and to interact with their customers...
Clay Shirky fascinates me because he thinks about the world within the context of thinking that has gone before him. In his recent post, The Collapse of Complex Business Models he references Joseph Tainter’s 1988 book called The Collapse of Complex Societies....
Todd Sieling of Corvus Consulting is a Boxcar Marketing officemate with an iPad. We covet the iPad. Todd kindly let us play with it. Then he polished our mucky finger prints off the screen. Things I like about Apple’s iPad: Amazingly crisp screen I already know...
You have successfully unsubscribed from the Underwire email list. If you’d still like to stay in touch, we’re also on: Twitter @boxcarmarketing Facebook RSS: blog
Boxcar Marketing has been busy in the trenches lately as we worked to re-launch the Namaste Publishing website. Namaste Publishing is a small, financially successful Canadian publishing house with a worldwide presence. Known as the publisher for leading authors like...
Over the past 3 months, I have managed to unintentionally delete my entire inbox 3 times. The first two times, I was setting up Google Apps for Domains and made the mistake of editing the existing account instead of adding a new account. If you’re changing your...
Socialnomics: How social media transforms our lives and the way we do business by Erik Qualman, published by Wiley Publishing, is in bookstores and on eReaders.
In the summer of 2008 I was invited to Dallas, TX, for Portus 2008, a Harry Potter symposium by HPEF. Below is part of my presentation as the Saturday Keynote Luncheon speaker. Portus special guests also included Jim Dale, Dr. Henry Jenkins, and Edmund M. Kern. It was...
This morning Crissy and I attended the Board of Trade Breakfast and the Manager’s Toolbox presentation by Shane Gibson and Stephen Jagger, authors of Sociable: How Social Media Is Turning Sales and Marketing Upside-Down. Check out the First Chapter (PDF). In...