YouTube Insight provides basic information on which of your videos is most viewed, demographic and geographic information. You can view Insight from your Account Settings. What it doesn’t provide is data on how many people are embedding your video and where they...
On June 13, 2008, BookExpo Canada ran a conference called “Another Country: Creative Borders, Globalism and the Age of Collaboration”. This day-long conference was devoted to discussing ideas from other places, including using the internet as a place or a...
By the time you’re done reading this post, you’ll know more about email marketing, sending mass emails, the CAN-SPAM Act and the rules and regulations of sending commercial email. Let me explain ... On my blog post Email Marketing Tips on Lab with Leo...
Marketing Nonprofit Causes on Chronicle of Philanthropy posted Tuesday, May 20, 2008: Question from Ken D. Grunke, Pillars: Hi Seth. Would you share your suggestions for how nonprofits should approach the social networking for the first time? I have heard you should...
This Sunday was the 2008 AGM for the Association of Canadian Publishers. I moderated the first professional development session of the day, which was a panel discussion on online marketing. The panelists were: David Caron, co-publishers of ECW Press Lynn Henry,...
I was in Kelowna, BC, May 22 and 23 for the Meeting of the Centre for Chief Marketing Executives. My fellow presenters included: Mitch Joel, President, Twist Image Bryan Segal, Vice-President, Sales, comScore Inc. Jeanne Houweling, Vice-President, Advertising...
In our new Boxcar Marketing website it was important for James and me to implement as many best practices as possible. We wanted to start with a solid design based on usability. Here are 3 mistakes we often point out to clients and how we avoided them in our design....
ChangeEverything.ca, the online community developed by our good friends at Social Signal and built for Vancity, has been nominated for a Webby Award. Huge congratulations for Social Signal, Change Everything and Vancity! The competition in the social networking...
Join me Thursday for the Vancouver League of Drupalers April meeting on Email Newsletters. I’m providing this month’s feature presentation: Email Newsletters: What the F**K? with Monique Trottier from Boxcar Marketing (formerly Work Industries). Learn how...
Boxcar Marketing would like to welcome Rachael Ashe to the team. Rachael is a talented office manager who is willing to jump in and help us on any project that needs extra hands and brainpower. If Rachael is actively working on your project, you’ll receive a...