Did you see me on Lab with Leo on Tech TV? I was on Episode 132 talking about email marketing. The segment will be live online eventually and I’ll update this post. In the meantime, do you want 10 tips for improving your email marketing this year? Constant...
Want to know what Canadian advertisers and marketers are: * thinking about search marketing * doing about search marketing and * planning on doing about search marketing? If yes, take the 2007 SEMPO survey. Who should take the survey? * people familiar with, and...
Swamped already? We are only days into 2008! Check out these 5 time saving workflow tips. For Firefox and Safari users: Tip 1: See an interesting phrase on a web page you are visiting, rather than re-typing that phrase into a search bar, simply highlight the phrase...
The good folks at Raincity Studios are acknowledging the lack of women (i.e., zero) mentioned on Techvibes’ list of Vancouver tech-industry insiders to watch in 2008. No “old boys club”, Raincity created a list of Vancouver women in technology to...
Happy Holidays from Work Industries. Are you making a list? Checking it twice? Here at Work Industries, I’ve surveyed my geek-enthusiast friends for the top 5 tech gifts on their lists. Here’s a shortlist of the top 5 geek gifts for 2007: Number 1. One...
Before you start ... get permission. Email newsletters should be permission based, meaning that ONLY people who subscribe to your newsletter receive it. They have given you permission to engage in this form of communication with them. Without permission, your...
Email marketing—what do you think of it? I have a negative attitude towards real spam (enlargements, pills, mortgages) and perceived spam (marketing messages I have not asked to receive). At the same time, I love the newsletters that I subscribe to. Although I...
We are back from Malta and it is full speed ahead. Thanks for your patience while we were away. If you need anything, give us a call.
James and I are on the road until Oct 21. We will be checking email periodically so if you need to contact us, your best bet is to email James. See you when we get back.
Welcome to the September Underwire Newsletter. Contest Winners: Beyond Buzz Congratulations to the winners of our contest draw for a copy of Beyond Buzz: The Next Generation of Word-of-Mouth Marketing by Lois Kelly. Alphabetically, our 5 winners are (note: this is a...