Photo by Auntie P Whether you’re new to an industry or simply new to online marketing, it’s often difficult to find your target audience online. Understanding who your audience is and what they talk about is a key component in developing an effective...
Google recently announced that Google Places for Business was being replaced by Google+ Local. While things have changed for Google Places users and reviewers, not much has changed for business owners. Here is what local businesses need to know about Google Places and...
Photo by velvettangerine For many, August means slower summer days and lighter workloads. That means now’s the time to brush up on your marketing and social media skills to prepare for the busy Fall season. Here are 3 marketing checklists that will help improve...
Thanks again for all the support after the office fire in our previous building. I’m happy to announced that we moved into our new office on Tuesday and have spent some time this week getting back up and running. There’s still a ton of things we need to...
Thanks again for all the support after the office fire in our previous building. I’m happy to announced that we moved into our new office on Tuesday and have spent some time this week getting back up and running. There’s still a ton of things we need to...
Google Analytics Setup Checklist for Agencies, Web Designers and Programmers Google Analytics is one of those tools that you want to set up correctly from the beginning so that you can avoid headaches later. 1. Choose Your Preferred Domain (www or non-www) To a search...
Photo courtesy of Antavo Promotion Builder Online contests are an excellent way to increase fan engagement and build up your existing fan base. They’re also great for encouraging word of mouth marketing among your fans’ and their friends—especially...
Hooray for Luna Metrics. Their handy cheat sheet for Facebook, Twitter, Google+ and Pinterest shows the ideal sizes for profile pics and other images used in these social networks. Because each site resizes images dynamically based on what you have uploaded, the end...
There was a fire in our building last Thursday night and our beautiful space is ruined. We know that roofers were doing renovations all week and that the fire started Thursday night at 8 pm, but we don’t know yet if the roof work was related to the fire. Nobody...
Mobile-targeted ads are becoming increasingly important for advertisers, as people spend more and more time on their smartphones. This infographic from MBAOnline.com gives numbers and information related to Facebook mobile ads, including how long people spend on...