Chapters Indigo has a really neat eReading app on their Facebook Page that we haven’t seen done yet anywhere else. If you click on the eReading tab on their Facebook Page, this is what you see: Why We Like The eReading App It encourages avid readers to explore...
Last week Google announced the launch of its new search function, Google Instant. It is currently only available in the US but will be added to international searches within the next few weeks. Google Instant’s features include predictive text and streaming...
Starting Friday, I’m teaching at Simon Fraser University. PUB 355-4 explores online promotion and marketing in the creative economy with a focus on publishers. Students will learn about the formulation and analysis of marketing strategy, approaches to...
Facebook Places Facebook Places was announced August 19th and is currently only available in the US. Similar to Foursquare and Gowilla, you share your location by checking in to where you are by using your smartphone. What’s All the Excitement Over...
In the last month Facebook has released two new features - Questions and Places. Questions lets you post queries to the Facebook community and Places allows you to share your location with your Facebook friends. While neither of these functions are new to the web,...
You can ignore this message. I’m testing the schedule post function because there seems to be a conflict with the server time and the localization settings. Dreary, I know. Skip down and enjoy the AT&T post instead.
This montage of AT&T ads came from a 1993 Newsweek CD-ROM, when Newsweek thought that one day, magazines would be sent to you in CD-ROM form, sponsored with ads. It’s an interesting view of the future. What is your business promising?
Last week we looked at website usability and the three golden keys to creating better online user experiences. Google Analytics can be a useful tool when reviewing your site’s usability and there are a number of ‘red flags’ to watch out for. These...
A number of big industry players and knowledge seekers have reported recently on various aspects of search and social media. Forrester reported in The Future of Search Marketing, there are a number of things we can expect in regards to search and social media: * More...