UPDATED Jan 11, 2011: See How to Develop an Online Marketing Strategy Using the 7-Sentence Marketing Plan. Based on Guerrilla Consulting’s 7 Sentence Marketing Plan, I have been thinking about how the 7 Sentences can be modified for online marketing plans. Free...
3 Steps to Measuring the Success of Online Marketing Campaigns Presented Sept. 18 as part of BookNet Canada and ABPBC’s Defining Success: Accountable Online Marketing for Book Publishing If you’re not measuring the results of your marketing efforts, then...
September has been a month of conferences. First the Internet Marketing Conference, then Defining Success: Accountable Online Marketing for Book Publishing hosted by BookNet Canada and the Association of Book Publishers of BC, and this Friday ExpressionEngine...
Corey Rollins and I live blogged the Internet Marketing Conference (September 11 and 12) for TechVibes. Links to our posts are below: General Interest IMC: Keynote Address by Eric T. Peterson. Author Eric T. Peterson says that if it is worth doing, it is worth doing...
Corey Rollins and I were live blogging the Internet Marketing Conference in Vancouver on Sept. 11 and 12 for TechVibes. There are a couple of posts that I want to highlight related to Search Optimization: Erin Colbert of HubSpot presented Website Grader. A tool that...
Boxcar Marketing is live-blogging the Internet Marketing Conference for TechVibes and Monique is presenting tomorrow on a panel “Writing for the Web”. Check the TechVibes Blog for posts from IMC.
Are you coming out to this year’s Vancouver Internet Marketing Conference (IMC)? Internet marketers, advertisers and business analysts from all ares of business will be in attendance at IMC this September 11-12 at the Coast Plaza Hotel. Sessions will cover the...
In April 2008 I gave a presentation to the Vancouver League of Drupalers (the Vancouver Drupal users group). My presentation, Email Newsletters: WTF?, is a general overview of the issues involved with managing an email newsletter and 6 mistakes to avoid. These...
How I Got Wine from Campaign Monitor First let me tell you a story. It’s actually Seth Godin’s story from The Purple Cow, a book about what it takes to create and sell something remarkable. Seth and family driving in France, enchanted by picturesque cows...
Congratulations to Christopher who won the Pull a Face for PutPlace Contest for 100 GB free data storage and a $200 Amazon gift certificate. Yay! July 3: Monique’s first post and her “oh no, I lost data” face.