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+ Free advice and other musings

Define: Digital Native

What is a digital native? “A digital native is essentially anyone who was born and raised in a household where there was always a computer.”—Mitch Joel Anyone who has grown up with digital technology, rather than adopting it later: digital cameras,...

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The Death of TV in 3 parts

One of the ongoing conversations I often have with clients, friends and colleagues surrounds the current volatile media climate. We’re swimming in more and more mediated information, communications and creative work than ever before, yet the overall landscape is...

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A load of marketing

Just in case you thought that the ideas behind the shifting control of marketing were intangible, conceptual or abstract, please consider the Weighty Marketing Matters ‘06 post from the Church of the Customer blog. Between November 20 and December 22 Ben...

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Wired with Rupert Murdoch

Wired with Rupert Murdoch

Wired magazine recently published a longish article profiling Rupert Murdoch, News Corp. and MySpace. The article provides some great background for anyone interested in the changing face of social behaviour on the web and the hunches that drove News Corp.‘s...

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