It’s August and, albeit reluctantly, we are busying preparing for Fall. What better time than now to review your website’s usability? Todd Sieling of Corvus Consulting recently presented at the SFU Summer Publishing Workshops on usability and outlined his...
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+ Free advice and other musings
Marketing Tip: Respond to Email and Phone Calls
by Monique Sherrett | Aug 22, 2007 | Online Marketing Tips
If someone contacts your company via email or phone, respond. I know this sounds elementary, however, last week I was looking to hire a web design company and I was astounded at the number of companies who never returned my phone call or email. James and I were...
20+ usability tips for your blog
by James Sherrett | May 9, 2007 | Online Marketing Tips, Web Content
Tech writer Tom Johnson does a nice job of outlining some good practices for creating a usable blog in his article Twenty usability tips for your blog. Much of the advice Tom mentions now comes ready-baked into many blogging platforms, either by default or as a...
Making contact: one killer web marketing tactic
by James Sherrett | Apr 17, 2007 | Online Marketing Tips
Here is one simple thing that you can do to ensure your web business practices work for your customers: Pay attention to your contact form and reply when someone hits it! Seriously, this is one of the easiest and most overlooked tactics you can employ. Robert Ouimet...
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