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Blog

+ Free advice and other musings

Reading Is Sexy Calendar 2010

by | Dec 2, 2009 | Events, News, Work

What better way to show the world that reading is sexy than through a pin-up calendar that raises funds to support dyslexia?

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The Reading Is Sexy Calendar, featuring some of Vancouver’s finest (and sexiest!) readers, is being launched this week. The calendar aims to promote literacy and to raise funds to help kids (and adults) with dyslexia become literate.

The idea for a “Reading Is Sexy” calendar was sparked back in the spring, when Ian Martin (http://www.twitter.com/IanAMartin) of Atomic Fez Publishing (http://www.twitter.com/atomicfez) began goading Emme Rogers, founder of the blog Being Emme, into saying “reading is sexy’ as often as possible on twitter.

The calendar is modeled on a “pin-up girl” style, similar to the one that Bryne Pen created on Salt Spring to raise funds and awareness for The Land Conservancy. In this case, the calendar supports the Canadian Branch of the International Dyslexia Association.

Who’s in the calendar

Photographers

If you’d like to support the Canadian Branch of the International Dyslexia Association, please buy the calendar.

And if you’d like your calendar signed by the men and women of “Reading Is Sexy”, please come out to the Launch Party and Literary Celebration on Thursday.

Local: Gudrun Wine & Cheese Bistro (150-3500 Moncton Street, Steveston, BC)
Date: Thursday December 3, 2009
Time: 7 pm until late

Stop by for author readings, calendar signings by the models, and the auctioning of some of Robert Shaer’s photos from the shoot. Plus Gudrun goodies, wine and beer will be on sale.

Oh, and Monique is Miss January.

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By Crissy Campbell

Crissy was Boxcar Marketing’s project manager from May 2009 to December 2012. She handled much of our day-to-day business, including working with clients directly on editorial calendars, weekly online activity plans, social media training and outreach opportunities. Crissy holds a Master of Publishing degree and before Boxcar Marketing, she worked at the Fraser Valley Regional Library where she specialized in the development and execution of promotional campaigns to drive traffic to regional library locations. Fun Facts Crissy has seen the sun rise on the Mekong River. She took Japanese in high school. She could beat adults at Memory when she was 5. Crissy loves wine and board games. Together when possible.

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