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by | Mar 24, 2008 | Uncategorized

Want to up your marketing game?

Boxcar Marketing provides marketing and analytics consulting for businesses running online marketing campaigns. We use data to answer what happened, and we use our marketing expertise to answer why it happened and to recommend what to do next.

Our specialty is the book publishing industry, but more broadly we work with agencies, start-ups, retailers, and education and cultural organizations. 

Clients most frequently ask us for online marketing strategy and tactics, as well as campaign performance tracking and on-going data analytics support. 

Top-requested marketing services, including:

We can also refer you to firms who specialize in:

  • Copywriting for Conversion
  • Web Design
  • Search Marketing (pay-per-click campaigns)
  • Search Optimization (SEO)

We believe that

  • Your website and social media properties represents your online face to the world.
  • Your business is invisible unless your website shows up on the first page of search results for terms related to your products and services.
  • A successful business has a clear business strategy that integrates online with all other marketing activities.

What Problem Do You Want to Solve? 

Clients often contact us with one or more of the following questions:

  1. We need a new website. Can you tell us what sections or content our customers are using? We don't know what's working or not working, but know we need to change it up.
  2. We have a website and want more traffic. (Or, we have an email list, or social media followers, and want to build up the community.) Can you help us grow?
  3. I don’t know anything about my website visitors. Where do I start?
  4. I don't know if my analytics are setup correctly, or what reports to look at. Can you set up dashboards and reports and train us on what to do?
  5. We have an idea but don’t know the best way to execute it or we don’t have the staff time to do it ourselves. Can you help?
  6. Do you do email newsletters / paid ads / online contests / influencer marketing?
  7. We aren't sure if we are spending time and money in the right channels? Can you tell us what the data says?
  8. How do I use Twitter / Facebook / Slideshare / [latest social media tool] to engage with customers? Can you train my staff?
  9. How do I build buzz and get attention and sales for my products/services?
  10. We are working with multiple agencies (or across multiple departments) who all report success but that's not reflected in the sales. Can you provide any insights and recommendations?

We can also help you with these business challenges:

  • I want to save money/time.
  • I want to increase sales.
  • I want better results online.
  • I want someone to do this for me.
  • I want this to be easy.
Give us a call. Send us an email. Talk to Us about your project.

Actionable Marketing Advice

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