Canadians sit down this weekend to celebrate Thanksgiving, and I want to express my gratitude to the family I love, the clients I have, and the amazing people that I get to live, work, and play with on a daily basis.
One of the things I'm grateful for is perspective. There are people around me who are always willing to share and answer my questions. Today I want share 4 people that I'm celebrating.
#1 | Connecting Dots
My friend Brett Macfarlane is doing interesting research into innovation, motivation and human behaviour at INSEAD, one of the world's leading graduate business schools. He travels around the world working out of innovation labs, consulting, and running workshops.
I highly recommend his Connecting Dots Newsletter, which is a periodic mailing on research developments and lessons learned from his various forays into the world of business innovation. There's always a good book cited, an article I can't wait to read, or thoughts I have to ponder for a long time.
https://www.brettmacfarlane.com/
#2 | Innovation & Entrepreneurship in Publishing
Dominique Raccah, award-winning publisher and CEO of Sourcebooks, presented the 2019 Jim Douglas Lecture on Sept 25 at Simon Fraser University. Her topic was innovation and entrepreneurship in publishing and she held the audience in rapture with her insights and inspiration. I want to share some of the key takeaways that stuck with me from her talk.
https://www.boxcarmarketing.com/dominique-raccah-on-innovation-entrepreneurship-in-publishing
#3 | Want to up your marketing game?
The fine folks at Modern Craft can help. To mark the 5th anniversary of their marketing consultancy, Modern Craft is giving away free workshops in 5 cities. These workshops are a great opportunity for ambitious marketing teams to tackle obstacles and dig into strategy and tactics. Check out the dates:
https://www.themoderncraft.com/workshopseries/
New York (Oct 14 – 18)
Toronto (Oct 21 – 25)
Seattle (Oct 28 – Nov 1)
Los Angeles (TBD)
Chicago (TBD)
Are you in Vancouver? Consider applying for one of their lunch and learns:
https://www.themoderncraft.com/lunchandlearns/
#4 | Save the Date: Dec 11
Livres Canada Books is hosting a webinar on December 11 about global social media strategies. I'm thankful to be invited to chat about best practices in social media, what's happening in international markets, and how publishers can fine-tune their social media strategies for rights and export sales.
If you'd like to participate in my short survey on how Canadian publishers are using social media, please use this survey link.
Registration opens in November. I look forward to your questions.
Happy Thanksgiving!
