Underwire Newsletter

+ Free advice and other musings

Thank you for subscribing!

You are awesome. Welcome to Underwire. 

While you are waiting for the next Underwire Newsletter to arrive, check out what you missed. 

Recent Underwire Newsletters …

To Snapchat or not to Snapchat. That is not a question.

To Snapchat or not to Snapchat. That is not a question.

To Snapchat or not to Snapchat. That is not a question.What teaching 250 undergrads has taught me about Snapchat. tldr: Snapchat is a powerful, cinematic tool for reaching 13+. It's a pain to use (if you're an old, like me) but there's a lot of love for this...

read more
Marketing Predictions for the Year of the Monkey

Marketing Predictions for the Year of the Monkey

New year. New predictions for digital marketing. Will 2016 be a barrel of monkeys or all monkey business? Monkey See, Monkey Do Marketers are notorious for jumping on and off band wagons, and social media users love mountain-out-of-mole-hill stories. The trending...

read more