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Fanfare. Don’t Dream It, Be It

Fanfare. Don’t Dream It, Be It

Fanfare. Don't Dream It, Be ItThe Rocky Horror Picture Show celebrated 40 on September 26 and its cult following created a ritualized script for audience participation. The experience was easy to measure. It was visible. Toilet paper was thrown. But in the digital...

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Why Use the URL Builder?

Why Use the URL Builder?

Why Use the URL Builder?Google's URL Builder helps you add attribution parameters to URLs used in campaigns. You can generate campaign links using the URL Builder form at the bottom of this Google support page and then in Google Analytics > Acquisitions > Campaigns...

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