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5 Myths About Social Media

Boxcar Marketing has been out and about on the speaking circuit lately and the following myths keep presenting themselves. Let’s dispel them, shall we? Myth #1: Social media is a marketing strategy. Social media is not a marketing function; it’s an overall...

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How to Get Marketing Budget from Your Boss

How to Get Marketing Budget from Your Boss

In tough times, it is even tougher to secure your marketing budget because most companies see marketing as an expense rather than an investment. It is easy for managers to slash marketing budgets when they do not understand how marketing affects the health of their...

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